Friday, January 23, 2009

Helping hotels on Twitter

It's amazing to see that more than 140 hotels (and chains) are on Twitter. It's clear that more and more hotels will continue to see that being a part of Twitter (as well as taking part in other forms of "new" media - blogs, etc.) is an extremely important, and lucrative, part of their business.

But, getting started can be difficult. Finding someone who knows what to do and how to handle all the different aspects of all of this can be challenging.

Well, I've got the answer!!

No, not really, but that's what this post is all about. I'm looking for ideas from all sides -- from hotels that are looking on how to get started, to potential employees that can be an integral part of your marketing team.

So, is setting up a marketplace-type site the way to go? Can hotels depend on their own staff to learn the ropes and not make huge mistakes that could doom the entire property?

Feel free to email me with your ideas (or questions), or post them in the comments.